National Science Week

Client

Media Heads

Role

Art Direction, 3D Animation

A series of 4 animated web v

National Science Week is an event held Australia-wide across all schools. This campaign featured a piece to camera from the legendary Dr Karl, but we needed to find a way to add more excitement and visual interest to his message for school aged kids. We explored several ideas for the visual style and animation, and settled on using stylised animated 3D graphics that related to what Dr Karl was saying throughout.